Source Interlink Media had HCR jump into gear when Craftsman Tools asked them to build three custom trucks for SEMA 2010. In the span of only two weeks the three new Ford trucks were designed, built, and delivered to Las Vegas for the big show.
I was involved from the very beginning of this fast paced project providing concept designs of the trucks for the initial meetings between Source Interlink and Craftsman. From there I worked with the editors of Hot Rod, Diesel Power, and 4 Wheel and Off Road magazines to nail down the specifics of each build. Each magazine would have their own truck that fit with their magazine's subject matter.
Hot Rod Magazine F-150 |
4WOR Magazine F-150 |
Diesel Power F-250 |
All the trucks were then taken to Galpin Autosports where the HCR designed vinyl graphics were installed.
Watch out for an upcoming episode of Hot Rod TV chronicling the builds.
A special thanks goes out to publisher Jerry Pitt for keeping the builds in line and on time!
A special thanks goes out to publisher Jerry Pitt for keeping the builds in line and on time!